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available to us to create an effective campaign or permanent
presence on mobile: |
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Industry-Leading Global Distribution
of Official WAP Sites |
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Industry-Leading Distribution of
Integrated Rich Mobile Media |
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Branded WAP Sites |
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Text messaging across Europe, both in and out |
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Picture messaging |
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Video |
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Games |
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Mobile coupons |
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Java/BREW Apps |
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Music |
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Voice |
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SMS/MMS Blogs |
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Chat |
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Location services |
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Mobile Marketing has emerged as a highly effective way to make a dynamic and
personal connection with customers. Campaigns conducted via mobile generate
a significantly higher response rate than previous interactive campaigns and
have allowed marketers and agencies to reach customers in completely new ways.
It is now possible to target by location and time of day or have users call,
text or visit a site when they see a magazine advertisement or a billboard.
Mobile now stands not only as an important new media channel in its own right,
but also as an unparalleled tool to unite and strengthen the other channels
of an integrated campaign. The challenge, as
the media matures, is to continue to be able to earn the attention of mobile
customers and foster a relationship that remains mutually beneficial over the
long term.
Mowave is uniquely placed to rise to that challenge because of our position,
not only as a leader in mobile marketing, but also as one of the top providers
of mobile entertainment content and services across all of Europe. Mowave's Maxim
Mobile service, for example, is currently available via official operator portals
in over 20 countries, offering a tremendous range of entertainment products including
wallpapers, ringtones, games, video, SMS, MMS, dating, as well as give-aways,
contests and promotions. Making sure that over hundreds of thousands of paying customers per month
are entertained provides us with invaluable insight into what users want and
how to efficiently and
reliably get it to them.
The Mowave team has produced
promotional campaigns across multiple platforms for many of the world's leading marketers,
including Sony, Coca-Cola, Unilever,
P&G, Toyota, Epson, Shiseido, Subaru, Sony Ericsson, FIFA and others. We
have also been entrusted to create top-tier mobile identities for traditional
media brands such as Maxim, LIFE Magazine, Evo, Auto Express, Shape and Attitude.
We are able to offer a variety of services, from customized campaigns and microsites, to sponsorship and embedded entertainment products. |
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